Cookie Policy
Effective Date: March 13, 2026
01Introduction
AvenueAuthority operates a global digital agency headquartered in Kolkata, West Bengal, India. We are committed to being transparent about the technologies we use across our digital platforms.
This Cookie Policy explains how and why cookies, web beacons, tracking pixels, and other similar tracking technologies (collectively referred to as "Cookies") may be stored on and accessed from your device.
By continuing to browse our Site, you agree to our use of Cookies as described here.
02What Are Cookies?
Cookies
Small identification files transferred to your hard drive that help us identify your browser session.
Tracking Pixels
Tiny tags embedded in pages and emails to measure clicks, impressions, and service popularity.
Local Storage
Technology allowing the storage of UI states and settings directly on your device (e.g., dark mode).
03Why We Use Cookies
Operational Necessity
Ensuring site functions correctly and traffic is routed securely.
User Experience
Remembering preferences, language, and responsive display settings.
Analytics & Performance
Diagnosing technical errors and understanding visitor navigation patterns.
Marketing & Growth
Measuring advertising effectiveness and managing creator campaign performance.
04Classification of Cookies
Strictly Necessary
The backbone of our Site. Essential for secure login, fraud prevention, and load balancing. These cannot be disabled.
Analytics
Aggregated data to understand visitor patterns and session durations.
Tools: Google Analytics, UX Heatmaps
Marketing
Retargeting visitors and measuring campaign effectiveness via ad networks.
Tools: Meta Pixel, LinkedIn Insight
05First vs Third Party
First-Party
Set directly by AvenueAuthority. These ensure the immediate site functionality and core security.
Third-Party
Set by our partners (Stripe, Razorpay, Google). We do not control their use of data; they are governed by their respective policies.
06Cookie Duration
07How to Manage Cookies
Site Cookie Banner
On your first visit, you can accept all or customize preferences via our banner. If rejected, some features may not load correctly.
09Contact Us
Technical Concerns
For any technical inquiries regarding our tracking technologies: